Create bite‑size videos that open doors in healthcare
Help students discover free virtual shadowing, earn certificates, and feel confident applying to healthcare programs. Make 15–60s clips from your phone—our team handles posting and analytics.
Access, momentum, and real outcomes.
Short videos remove barriers—location, time, nerves. They turn live moments into repeatable insights and drive sign‑ups, quiz completions, and certificates students can add to resumes and LinkedIn.
Complete the Marketing Training (Required)
Log in, use password phs, and finish modules to unlock your Canva invite and templates.
Make your first 15–60s short
Pick a pillar: Student Stories · Day‑in‑the‑life · Wish I Knew · How‑To · Behind the Scenes · Opportunities. Hook fast, keep one idea, end with a clear CTA.
Publishing, tracking, and shout‑outs
We schedule to Instagram, TikTok, YouTube, and Facebook, track sign‑ups with UTMs, and feature top clips in #marketing.
What a great short looks like
Your path to publishing
Complete the course
Login → password: phs → finish modules to unlock Canva.
Use PHS Canva
Brand‑safe layouts, captions, safe‑zones, and logos.
Make your short
15–60s · 9:16 · captions on · clear CTA.
Upload via Monday
Filename: PHS_[pillar]_[topic]_[initials]_v1.mp4, then complete fields.
We schedule & track
IG · TikTok · YouTube · Facebook with UTM performance.
Shout‑outs & badges
Top clips featured in Slack #marketing and on site.
📚 Start here: Marketing Training (Required)
Before anything else, complete the Marketing Training Course. It includes quick tutorials and unlocks your PHS Canva account access.
🔑 Must be logged in. Course password: phs. After finishing the course, you’ll receive your Canva invite via email. All editing is done in Canva.
🎯 What you’ll make
Student Stories
Wins, firsts, lessons learned.
Day‑in‑the‑life
Life as a pre‑health student or volunteer.
Wish I Knew
Short lessons you wish someone told you earlier.
How‑To & Tips
Shadowing hours, certificates, study/time‑management.
Behind the Scenes
How we prep lives, run chats, verify hours.
Opportunities
Upcoming sessions, HTP/THP, roles, CTAs.
Format
- 9:16 (1080×1920), 24–30 fps
- 15–60s (20–35s sweet spot)
Accessibility
- On‑screen captions ≥ 42–48px
- High contrast, UI safe‑zones
Audio
- Platform‑safe sounds only
- Clear voice, low noise
Join Our Team
Recruit creators & editors.
Volunteer @ PHS
Contribute 1–5 hrs/wk.
Join as a Student
Register & attend sessions (async too).
Earn Certificates
Pass the post‑session quiz.
Share & Donate
Support access & equity.
Hooks that work
“If you’re applying this cycle, do this now.”
“60 seconds that can save you weeks.”
“Nobody told me this about shadowing hours…”
🎞️ Examples
Toggle between Videos and Thumbnails.
Want more examples?
Ask in #marketing and we’ll share a curated list of best‑performing posts each month.
🎨 Brand Quick Guide
Voice
Supportive, clear, inclusive, student‑first. No gatekeeping or medical claims.
Visuals
- PHS Blue + mint/indigo accents
- Readable captions (≥42–48px)
- Keep text out of UI edges
Start here
Complete the Marketing Training Course first to unlock Canva access and learn our posting flow.
Open Marketing Training Course View Brand KitTeam Contact
Dept. Head of Marketing
Questions or feedback? Post in #marketing on Slack.
📤 Ready to submit your video?
This is the main step. The rest of the page helps you make a great short—when you’re done, send it in.
- Slack updates live in
#marketing. - Need help? Tag Kira in the channel.